Xiaomi apologizes over misleading UK flash sale terms

Xiaomi brought its most popular smartphones to the UK on November 8. To celebrate the new market, the company launched a flash sale where the Xiaomi Mi 8 Lite and Xiaomi Mi A2 were offered for £1. The deal was over in the blink of an eye since the company offered only three phones at that price per model. A follow-up included two units apiece, adding up to the massive amount of 10 smartphones.

The immediate stock depletion led to users voicing their anger on Twitter, with one fan even going into the website code, revealing the page was programmed to show Out Of Stock once the Order…


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