Counterclockwise: the story of OnePlus phones

OnePlus will be five years old at the end of the year and it already has eight phones under its belt. Its strategy has (almost) always been “do one thing and do it well”. That’s what Apple did in its early years and it worked out great for them. Sure, OnePlus switched to a tick-tock upgrade schedule: launch a new generation and refine it about half a year later.

This week we saw the start of the new generation – the OnePlus 6. It features many firsts for the company, but in some ways reminds us of the phone that started it all. Let’s take a trip down memory lane and we’ll even mention The…


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