After the Note7 failed, it seemed that Samsung Electronics recovered just fine, it even posted a higher operating profit for 2016 than the year before. However, analysts at Hana Financial Investment found that the real damage is buried in the details.
Overall profits may have gone up, but profits from high-end devices – Galaxy S and Note – fell to their lowest levels yet, 29%. It’s the first time this number has been below 30% – for comparison, they were below 40% in 2015. To be fair, the decline started long before the Note7.
Profits from flagships were at their peak – a whopping 75% -…