Snapchat adds World Lenses, bringing AR objects to your phone’s rear camera

When you think of Snapchat’s Lenses, you’re surely picturing some of those incredibly goofy selfies – people becoming puppies, face-swapping with others, puking rainbows, the likes. That’s because up until now Lenses were made specifically for the front-facing camera in your smartphone.

Not anymore, though. Today Snapchat is introducing World Lenses. Like the original Lenses, these are digital objects (or text) that you can add to your shots. Except now they can be placed anywhere in the world that your main, rear-facing camera sees. Hence the name.

To use the new feature, while…


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