Apple’s HomePod sales fall short of targets

April 12th, 2018   decode   Android 7.1

Apple’s HomePod smart speaker is more speaker than smart. All early reviews praised its audio prowess but griped with its iPhone-reliance and many limitations.

This plus the high asking price led to lower-than-expected sales from Apple’s first speaker. Apple has reportedly even gone as far as to cut orders from one of its manufacturers.

During the HomePod’s first three months in the market it managed to claw itself a 10% stake of the sales, trailing behind Google’s 14%. But it’s undoubtedly Amazon that’s dominating as the affordable Echo accounts for 73%.

Still the HomePod is an…

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