Apple sold fewer iPhones this holiday season, still made more revenue

Apple’s latest quarter report is out for the Holiday Season. This report includes initial iPhone 8 sales, as well as the first wave of iPhone X sales. Combined, the company shipped 77.3 million iPhones. This is just 1.15% below the same quarter from the previous year.

The higher cost of the iPhone X was just enough to offset the slight decline in total iPhone shipments, just enough, in fact, to bump Apple’s revenue for this quarter over the previous one: $88.3 billion vs $78.4 billion in revenue. The posted revenue was just above the predicted amount: between $84 to $87…


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